Previz · Techviz · Virtual production · AI

See it all
before you shoot it.

We build your film in 3D first. Shot design, virtual recce, techviz and hybrid AI previz for film, television and game studios, so every lens, move and logistics call is solved before day one.

02 · Set view

Now see the whole setup.

Pull out of the lens and the shot becomes a set: jib, camera, lights, monitors and the actor's mark, placed on a 1:1 digital twin of your location.

03 · Techviz

Then measure every bit of it.

Distances, lens heights, arm lengths and light positions. Real numbers your grips, gaffers and line producer can plan a day around.

Final pixel · Same lens, same move, same plan

Previz is a game changer. Why aren't you doing it?

Lens
Try a lens
Lens
35 mm
HFOV
39.1°
Focus
7.86 m
T
2.1
Skip to how it works

Our team's work streams worldwide. Our pipeline runs on industry standard tools.

  • NetflixOur team's credits
  • Unreal EngineRealtime previz
  • Green RainPartner
  • Zoo GripsPartner

01What is previz

Your film, built in 3D before day one.

Previz, short for previsualisation, is building your shots and sequences in 3D before you shoot them.

Inside one controlled sandbox, the director, DOP, producer and every HOD explore ideas, solve technical problems and lock a shared vision, using real cameras, real lenses and real world measurements. It started on the biggest VFX films. Today it is the smartest prep any production can do.

  • 01Unlimited technical recceWalk the location as often as you like, with every HOD, without leaving the office.
  • 02Virtual scoutingGet every decision right before you start, from lens to logistics.
  • 03Stop problem solving on setRigs, access and timing are solved in prep, while changes are cheap.
  • 043D × hybrid AISuper fast previz and shot blocking, with full control of the camera.
  • 05Cost reduction is our middle nameFewer surprises, fewer reshoots, shorter days.
Storyboards are now previz
AspectStoryboardFPS previz
Camera and lensImplied by the artistExact focal length, sensor, height and move
Space and scaleDrawn by eyeA 1:1 digital twin, built from scans, CAD or plans
TimeStatic panelsMoving sequences in real time, cut to sound
LogisticsNot coveredCranes, rigs, lights, marks and set builds, all measured
ChangesRedrawMove the camera and see it instantly
AfterlifeStays on paperFeeds techviz, Simulcam, LED volumes and VFX

02How it works

The FPS previz pipeline.

InteractiveClick any stage

One of the most powerful tools available to filmmakers and producers today. In one controlled sandbox, teams run unlimited technical and creative recce, collaborate on shot blocking and production logistics, work out art direction and close on cinematics, lensing, camera grips and much more.

Creative certainty and cost control are built in. Take your data to production with our techviz services and you unlock a gold mine of benefits.

Stage 01Script and breakdown

What happens

We break your screenplay down like a 1st AD and a VFX supervisor in one: scenes, set pieces, stunts, VFX and the shots that will be hardest to pull off.

What you get

  • Scene and shot breakdown
  • Complexity and VFX flags
  • Previz scope and schedule

In the room

Director · Producer · 1st AD · VFX supervisor

Crew in silhouette on a dark film set

03Virtual scout

Recce without leaving your office.

InteractiveDrag the camera, swap lenses, change the sensor

Virtual scouting and camera blocking, in miniature. Move the camera on the plan, pick a lens and a sensor, and watch the frame, shot size and depth of field update with real optics.

Now imagine it on your actual location, with every HOD in the room.

HFOV
0
VFOV
0
Tilt
0
Near focus
0
Far focus
0
Hyperfocal
0
Presets
Plan view · drag the camera
Sensor
Aspect

04The case for prep

Stop problem solving on set.

Every question answered in prep is a question that doesn't cost you a shoot day. Keep scrolling and watch the same five problems disappear.

  1. 01 · The crane

    The crane arrives at dawn and doesn't clear the balcony. The whole unit waits while the grips improvise.

    Measured in week two of prep. A shorter arm is booked, the shot survives, and so does the morning.

  2. 02 · The lens

    The director and DOP debate the 35 or the 50 on the day, while the light keeps moving.

    Both lenses were tested on the exact frame in prep. The call was made over coffee.

  3. 03 · The recce

    Every HOD needs to see the location: flights, hotels, permits, and a second trip for what was missed.

    Unlimited technical recce in a scanned digital twin. All HODs, one room, as many visits as you like.

  4. 04 · The VFX shot

    Plates are shot without data, so post spends weeks reverse engineering cameras.

    Camera and lens data travel from previz to set to VFX. No guessing in post.

  5. 05 · The schedule

    Setups take longer than planned and the day spills into overtime.

    Every setup is blocked and timed in advance. The schedule is built on real shots.

05Run your own numbers

What previz saves you.

InteractiveMove the sliders to match your shoot

Cost of the real shoot₹1 Cr

Previz is priced at about a tenth of the shoot it plans.

Work it out in previz instead of on set and save

₹90 L
Working it out on set₹1 Cr
Working it out in previz₹10 L
Illustrative. We will scope your real number on a call. Get your real number

06Who it's for

Built for the people who carry the film.

See your shot, then the whole setup. Logistics included. The producer's best friend.
  • Lock the schedule on real setupsEvery setup blocked and timed in prep, so the call sheet matches the actual day.
  • Spend where it showsKnow what to build, what to extend and what to skip before money leaves the account.
  • Fewer surprisesRigging, access and safety problems surface in the sandbox, not at 7 am.

Adaptive production. Solved.

Through Adaptive Production, we help filmmakers reduce risk, save time and create state of the art visuals, placing advanced, customised technology in the hands of directors and producers from the first idea through to final film delivery.

VP services
AI assisted action frame: a fighter in red armour throws a figure across a snowy temple courtyard
FPS AI Studio · hybrid passDenoise step 01/50

08FPS AI Studio

AI. Done hybrid. Done right.

3D × hybrid AI pipelines for super fast previz and shot blocking. The camera, the lens and the blocking stay in 3D, under your control, while AI does the heavy lifting on look, texture and variation.

Workflows that remove the A from AI.

  1. 01 · Block in 3DCamera, lens, layout and performance.
  2. 02 · GenerateLook, texture, environments and variations.
  3. 03 · FinishComp, grade and edit with human taste.
Crew shooting a seated scene inside a red lit LED volume

09ICVFX Training

Get your crew volume ready.

Hands on in camera VFX training from the people who support LED volumes on real productions: Unreal Engine, camera tracking, colour, content and on set workflow.

  • Unreal Engine
  • LED volumes
  • Camera tracking
  • Colour pipeline
  • On set workflow

11Industry partnerships

Built with the best in the business.

Our breadth of services needs collaboration with the industry's best production companies, institutes and technical advisors. Watch this space for more.

Zoo GripsRigging · cranes · motion systems

The absolute best in their field, Zoo Grips is known for technical excellence and engineering precision on major feature films. From advanced rigging solutions to massive cranes and motion systems, Zoo Grips pushes the boundaries of shot complexity, delivering cinematic scale and sophistication on India's biggest productions.

Green RainCreative technology · realtime 3D

One of India's leading creative technology studios for immersive experiences. As India's first Unreal Engine Gold Tier Training Partner, Green Rain has delivered over 50 projects, contributed to 20 feature films and trained 100+ organisations, across virtual production, XR, games, animation and realtime 3D, from cinemas and streaming to the Taj Mahal Palace Hotel and Times Square, New York.

12Your move

Let's previz your film.

Bring a script, a location or just a hunch. We'll show you the shot, and the setup behind it.

First Principles Studios · VP reel